Dr. Catherine Kelly

Managing Director

Jaywing

Agricultural, All Industries

With a PhD in Mathematics and having worked in marketing and data science for over 20 years, Catherine is at the forefront of marketing and how science can power effectiveness. Catherine works with clients, gaining a deep understanding of their business ambitions and challenges, and applies sophisticated analytical thinking and deep technical knowledge to design strategies and solutions that accelerate clients’ ability to meet their marketing objectives and deliver sustainable results.

Videos

12/11/23

Show me the money: Decoding marketing effectiveness for your CFO

By Dr. Catherine Kelly, Managing Director at Jaywing

03/03/23

Using customer data to drive paid media strategies

By Dr. Catherine Kelly, Managing Director at Jaywing