Forget About Conversion Rates, It’s all About Growth

Paul will discuss the biggest growth area for marketers: conversion optimisation. He’ll provide practical takeaways and strategies for digital marketers about to start A/B testing to ensure you get the greatest ROI from your activity. Paul will also discuss the elements needed to grow your brand and revenue through data-driven optimisation.

Event Digital Marketing Conference 16 July 2015

Speaker/s Paul Rouke, Founder & Director of Optimisation at PRWD,