Press Release
...on what really counts – and the exciting insights that come with it. Thanks to customer intelligence and marketing analytics, companies can easily and effectively gain data-driven customer insights across...
Press Release
...core, that was able to draw detailed customer insights and then use these insights to optimise the customer experience. By feeding the first-party customer data collected by Fresh Relevance into...
Article
AI, Analytics • February 4, 2020
...day out from the office? Catch up with the latest in a wide range of topics from creative and media to insights and analytics, in part one of our summit...
Article
Analytics, Campaign Management • July 24, 2020
...insights on consumer or seasonal trends, and use that data to plan future campaigns. Which ever way you think of brand monitoring, consider these stats: 86 per cent of consumers...
Article
Behavioural Targeting, Consumer Behaviour • January 14, 2021
...using a cohesive mix of the data-driven insights to your advantage will empower you to spot new opportunities for growth while improving your existing strategies and processes. Brands in the...
Article
Behavioural Targeting, Consumer Behaviour • March 16, 2021
...finance, media & publishing, telecommunications, and tourism & leisure sectors were surveyed in the United Kingdom, Germany, and Italy. The study provides key insights into what strategies and practices perform...
Article
Automation, Content Management • July 22, 2021
...that your loyalty programmes are more effective. 1. Gut-feeling is not enough, establish loyalty with insights In order to improve your customer loyalty, you first need to be able to...
Event
19 Oct, 2023
REGISTER HERE Join us for a jam-packed day of 1-2-1 meetings, workshops, networking, and presentations from expert speakers on AI, SEO, Video, PPC, Email, CRM, CRO, Content Marketing, Paid Social,...
Case Study
Analytics, Behavioural Targeting
...IP geolocation solution from Digital Element to provide its clients with granular audience insights across devices Scenario To execute an effective advertising campaign and optimise budget allocation, the ability to...
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