Article
Content Marketing, SEO • March 20, 2018
Last December, Google updated its search results pages to allow SEO meta descriptions of double the traditional length. So, just because you can, should you create longer meta descriptions for...
Person
Rebecca has been working in SEO since 2014. She took some time out to complete a Master’s degree, but it wasn’t long before she returned to the world of search....
Article
Video • November 4, 2014
...were doing a lot more with video and saw much greater performance, so it was a nice validation for us. How do you view the impact of video on SEO...
Case Study
...a research-heavy organisation whose users are looking for specific reports, guidance, and resources, getting search right is directly tied to engagement, and we treated it as a priority. Technical SEO...
Article
Content Marketing, Customer Experience • July 10, 2017
...users on what content they can see, which may cause them frustrations. While this method is good for mobile SEO, it also doubles maintenance costs.” Alternatively, brands can “build websites...
Article
Analytics, Brand Management • January 23, 2017
...social, SEO- they have moved within marketing.” Says Igboaka. “Having all the areas together, under the same remit, they tend to start sharing their learnings. It’s a great way to...
Event
01 Jan, 2024 - 31 Dec, 2024
February 1. Digital Marketing Summit 15. Beauty, Luxury, Retail & Ecommerce: Digital Marketing Spotlight 29. SEO, PPC & Paid Social Seminar March 14. Travel & Leisure: Digital Marketing Spotlight 21....
Case Study
At QueryClick we’ve been working with Tesco Mobile to improve their SEO performance for almost five years. Over the course of this partnership, we’ve successfully increased organic traffic, conversions, and...
Article
AI, Content Marketing • March 25, 2026
...thrives on clarity so this is where we know that SEO is still so important. Schema markup (Product, FAQ, etc.) helps machines quickly understand your content and therefore simplifies how...
Article
Digital Marketing, Voice Search • January 10, 2019
...during voice search. Looking at the data of usual voice searches can help, but optimising with colloquialisms in mind can also help, particularly when looking at local SEO. Local search...
