Press Release
...combined provide their overall digital maturity ranking. Chubb gained full marks for their mobile optimisation, content, email, and utility. Legal & General were ranked second followed by the National House-Building...
Press Release
...Legal Gavin Walles, Head of People Valerie Mann, and Finance Director Robert Thorogood joining in 2019. Mention Me’s market leading SaaS platform gives brands the right tools to maximise new...
Article
Ecommerce • January 23, 2019
...tap into this instinct: flash sales and limited clothing runs. Conclusion: A Consideration Of Ethics Responsible marketers use psychology legally, ethically, and respectfully to provide customers with exceptional brand experiences....
Article
AI, Digital Marketing • March 31, 2026
...selling that trained model to our competitors? The procurement leader’s job is to prove every claim, not accept it. 7. Demand contractual guardrails The AI vendor contract your legal team...
Case Study
Email Marketing, Not For Profit
...reach out to. The first of these challenges was adherence to compliance standards – including displaying the latest accurate charity information complete with a comprehensive legal disclaimer. It was also...
Article
Digital Marketing • September 26, 2012
...had been in place for decades. In the case of Napster, a well-publicised legal battle ensued, but the genie was out of the bottle. Throughout the last decade digital technology...
Article
Charities, Content Marketing • July 20, 2018
...verbally abused, or in some way made to feel uncomfortable. This is just the tip of the iceberg; in some countries being gay is still illegal. Therefore the simple act...
Article
Content Management, Content Marketing • June 29, 2020
...Head of Digital Marketing at Legal and General Investment Management, explains why they decided to build an employee advocacy programme, as well as what the competitor landscape looked like at...
Person
...has experience across verticals as diverse as media and broadcast, telecoms, healthcare, financial services, electronics, legal and sports. Clients he has worked with include The National Lottery, Foxtons and UEFA....
Article
Affiliate Marketing, Brand Management • March 23, 2016
...there is a legal requirement to do so. 3. Create compelling, unique content so that it adds value beyond what is out on the web. Google said you should “provide...
