Ridgeway are excited to have secured a finalist position in The UK Digital Growth Awards for Ecommerce Site of the Year for the site they crafted, designed and developed for Krispy Kreme UK.
Krispy Kreme, the global doughnut and coffee chain, needed a new UK website to help drive their brand forward, create excitement and engagement among visitors and deliver increased revenue through ecommerce. The Krispy Kreme website now provides a seamless and engaging doughnut shopping experience for both desktop and mobile which is easy to navigate, has quicker load times and a streamlined order process.
Comparing the three-month period after launch (26/11/18-26/2/19) with the same period the previous year, the new website has achieved:
- 90 per cent increase in conversions
- 58 per cent increase in page views
- 43 per cent decrease in bounce rate
The UK Digital Growth Awards reward and celebrate the best in digital, across websites and digital marketing campaigns that have driven digital growth and produced concrete results. Ridgeway have been selected as a finalist and will now go on to the second step in the judging process.
The final winners will be presented at a gala dinner and awards ceremony held on the 17 July 2019 at the Montcalm Marble Arch in London.
To find out about the digital services Ridgeway offer and how they can help you, get in touch using our contact form or call 01993 227 227 to speak with a member of the team.