Tom Ricards
Account Director
Fresh Relevance
As Account Director at Fresh Relevance, Tom works with renowned brands in the eCommerce and travel space, including Contiki, TimeOut, Molton Brown, Canopy and Stars, and Ann Summers to ensure success with their content personalisation programmes in email and online. With years of experience in the marketing technology arena under his belt, Tom has a wealth of knowledge in digital marketing and cross-channel optimisation, holding previous roles at Pure360 and spokenfor.
Insight Articles
Consumer Behaviour, Digital Marketing
Social Proof Tactics to Build Trust with Generation Z
5 mins read • 21/09/20