Eddy Swindell is CRO and Co-founder of Fresh Relevance. He is responsible for the commercial strategy and performance of the company. As well as a solid background in building and growing teams in SAS Martech companies, Eddy is passionate about achieving great results for his clients. Eddy has previously held senior positions in Responsys (now Oracle Marketing Cloud) and ExactTarget (now Salesforce Marketing Cloud). His experience spans 20 years in marketing technology, and in that time he has helped many leading UK and Global brands.