Case Study
James Villa Holidays
...affiliate strategy and programme,” says Sally Pemble, Digital Acquisition Manager at James Villa Holidays. “7thingsmedia has firmly put the affiliates at the heart of every activity and their approach has...
Case Study
...affiliate strategy and programme,” says Sally Pemble, Digital Acquisition Manager at James Villa Holidays. “7thingsmedia has firmly put the affiliates at the heart of every activity and their approach has...
Company
...Liberty London, MARS, Ted Baker and Urban Outfitters. With offices in London, New York and Singapore, 7thingsmedia’s services span the digital marketing mix; affiliates, display, lead generation, mobile, PPC, SEO...
Article
• October 29, 2019...channel frees up budget for other campaigns and also eliminates the risk of exploring new territories for business. He shared tips on how to incentivise your affiliates to provide better...
Article
CRM, Email Marketing • November 27, 2018
...in action, watch his presentation. View Dale’s presentation here. Time To Re-think Your Email Strategy Do we have to personalise? What impact do Affiliates have on B2C relationships? Are your...
Article
• July 24, 2018...in marketing campaigns has boomed and no where is this more apparent than in the beauty industry. Janis suggested to the delegates that whilst working with affiliates and influencers doesn’t...
Article
Conversion Optimisation, CRO • March 21, 2017
...to sit with those end-of funnel channels like paid search and affiliates. While programmatic is making a big difference to media buys, it will usually be less efficient to go...
Article
Digital Marketing • June 15, 2015
...media interviews, book reviews, thought-pieces and other media placements helping to grow brand awareness and recall to support direct marketing. SEO, social media, paid search and affiliates all play an...
Article
Digital Marketing • May 15, 2015
...and social media play within consumer trust. But we must as marketers respect that and not take it for granted or abuse the position of trust earned by these affiliates.”...
Article
Affiliate Marketing • July 15, 2015
...and are merely there to convert. Coupled with this is the misconception that voucher code sites offer little ‘incremental’ value and merely overwrite cookies from other affiliates that were involved...
Article
Digital Marketing • June 15, 2015
...media interviews, book reviews, thought-pieces and other media placements helping to grow brand awareness and recall to support direct marketing. SEO, social media, paid search and affiliates all play an...