Behavioural Targeting, Brand Management
Meaningful Marketing: Costly Signalling Theory
8 mins read • 02/06/21
Insight Articles
Campaign Management, Customer Experience
Clever Social Media Campaign Ideas to Grow a Client Base
2 mins read • 01/06/21
Five Reasons Why Facebook Ads Can Be More Effective Than Google Ads
2 mins read • 19/05/21
Analytics, Behavioural Targeting
The Top Five Things You Need to Ask Your MarTech Vendor About Data
3 mins read • 04/05/21
Analytics, Behavioural Targeting
Figaro Digital Marketing Summit Roundup: 21-22 April 2021 (Part Two)
1 mins read • 04/05/21
Figaro Digital Marketing Summit Roundup: 21-22 April 2021 (Part One)
2 mins read • 26/04/21
Now Is the Time for Retailers to Deliver a True Ecommerce Experience
3 mins read • 07/04/21
Content Marketing, Conversion Optimisation
Seven Ways to Successfully Combine Email and Content
4 mins read • 06/04/21
The Absolute Best Brand Experiences of 2020: Top Five Vertical Trends
3 mins read • 06/04/21
Social Media Metrics: What You Need to Know and Why They Matter
9 mins read • 23/03/21
Attribution Modelling, Behavioural Targeting
Why Effective Attribution Matters to Retail Marketers
3 mins read • 02/03/21
Analytics, Behavioural Targeting
Your Essential Guide to Cross-Selling and Upselling
4 mins read • 11/02/21
Behavioural Targeting, Brand Management
Human Behaviour Theories All Marketers Need to Know
6 mins read • 29/01/21