Insight Articles
Automation, Behavioural Targeting
Email Marketing & CRM Seminar Roundup: 18 March 2021
2 mins read • 19/03/21
Behavioural Targeting, Consumer Behaviour
Gamification in Marketing: the New Magic Wand?
3 mins read • 18/03/21
Attribution Modelling, Behavioural Targeting
Why Effective Attribution Matters to Retail Marketers
3 mins read • 02/03/21
Analytics, Attribution Modelling
Unbundling Google Ads and Facebook Data for Successful Attribution
5 mins read • 04/02/21
Behavioural Targeting, Consumer Behaviour
Do You Speak Your Audience’s Love Language?
3 mins read • 03/02/21
Behavioural Targeting, Brand Management
Human Behaviour Theories All Marketers Need to Know
6 mins read • 29/01/21
Attribution Modelling, Campaign Management
Why Attribution Matters More Than Ever Before
2 mins read • 11/01/21
Customer Experience, Customer Journey Mapping
The Art of Psychology in Email Marketing
2 mins read • 14/12/20