30 Jul, 2020

Web Build, CRO, CMS, and Personalisation Webinar 30 July 2020

Event Details

UK (your house)

REGISTER HERE

In this session, our team of web build, CRO, CRM, and personalisation experts will discuss designing effective experiences for different devices and platforms. Find out how to ensure content strategy, technology, and performance are aligned to create the most effective experience possible.

If you have any questions regarding the event please email  Paul Nichols.

For speaking and sponsorship opportunities, please email sponsorship@figarodigital.co.uk.

10:05-10:20

Future-Proofing Your Personalisation

During this talk, LAB will explain why it is so important to not ignore behaviour and psychology for effective personalisation. LAB will take you through their psychological approach to segmenting audiences based on in-session data in three simple steps. LAB will also share four examples of tagging in-session behaviour to improve UX accordingly.

10:20-10:35

£4k, £40k, or £400k: How Much is a Piece of String?

In this talk, Shaun will discuss how to match your organisational needs and readiness to your choice of agency and web platform. He will also cover what you get for your money when it comes to web design and development, building your business case, and why cheapest isn't always cheapest in the long-run.

10:35-10:50

Getting Your Head Around Headless CMS

Customers are demanding seamless omnichannel experiences, and that means as businesses we must be able to deliver the right content, at the right time, and correctly adapted to each and every device. Headless CMS solves many of the challenges that come with omnichannel marketing, enabling marketers to deliver greater content marketing at speed. Join Mehtab Shabir of GRM Digital to discuss the topic of headless CMS and how it can be used to supercharge your content marketing efforts.

10:50-11:10

Q&A and Panel Discussion
Location:





Partners: