Richard Robinson
General Manager
Richard has spent over 20 years assisting companies in the building of brands, and the development and implementation of innovative go-to-market strategies. Currently Richard is General Manager at LeadFamly, the leading marketing gamification technology platform. Richard has held leadership roles within the data, adtech, digital, and media sectors, including at Google, Turn (acquired by Amobee), and Cambridge Analytica. He sits on the advisory boards of a number of companies and associations, and is a regular speaker at industry events and conferences.
Videos
Insight Articles
Behavioural Targeting, Consumer Behaviour
Gamification in Marketing: the New Magic Wand?
3 mins read • 18/03/21
Behavioural Targeting, Consumer Behaviour
Five Game Mechanics That Will Change Your Marketing Forever
4 mins read • 11/03/21