Elliot Ross is passionate about pushing email design to provide the best experience possible for  users. He founded ActionRocket, the creative studio for email, and co-founded Taxi for Email, a  platform that helps marketing teams make great email campaigns. He specialises in creative strategy, design, and development that works in the inbox. Over 16  years he’s designed award winning campaigns for brands including London 2012, BBC, IKEA,  British Airways, and Sky. He speaks on email design at conferences for Litmus, eBay, and IBM, authors the Email Design  Review blog, and hosts a podcast called Email Talk. His sense of Britishness precludes him from calling himself a “thought leader”, but other  people have.