Foundation are your beauty brand growth experts.

We’re Foundation, the performance marketing agency for beauty brands that is committed to delivering enviable growth through paid media, SEO, content, and social media.

To grow your beauty brand you need real partnerships with people who care about your business and know your industry inside-out.

Foundation is part of the Liberty Marketing Group, a collection of specialist digital marketing agencies and consultancies all sharing the same purpose – better results for ambitious businesses. With more than 45 digital marketing experts, elite partnerships with companies such as Google and Facebook, and years of experience with brands like Benefit Cosmetics, Space NK and Fresh Cosmetics, you can be sure that your brand is in safe hands.

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Olivia Ford

Performance Lead

Olivia has 14 years working within digital, she has worked in-house for brands like Swarovski and has been agency side at Foundation for over 6 years now. She has overseen strategy and execution across Meta, Google, and TikTok, working with brands like Space NK and Tropic Skincare.

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