Cognition is a branding and marketing agency powered by psychology. We combine audience research, brand storytelling and strategic marketing with behavioural science to help businesses understand how people really think, feel and act. Our approach delivers clearer insights, stronger brands and strategies that drive measurable growth

People:

Dr Peter Hughes

Co-Founder

Peter is a psychologist and co-founder of Cognition, specialising in how cognitive biases and heuristics influence marketing and customer behaviour. He works with organisations to apply behavioural science in practical ways that improve communication, strengthen brands and drive measurable results.