CAFOD is an international development charity who reaches out to people living in poverty with practical help, whatever their religion or culture. CAFOD is also the official aid agency of the Catholic Church in England and Wales and part of Caritas International. Through its global Church network, one of the largest in the world, CAFOD has the potential to reach everyone. And it campaigns for global justice, so that every woman, man and child can live a full and dignified life.
People:
Mariacristina Lubrano
Head of Email Marketing
Mariacristina manages the email marketing department at CAFOD, the Catholic Agency for Overseas Development. Covering all aspects of email marketing, from deliverability, list hygiene, supporter journeys, re-engagement and content strategy, she is passionate about the power of email marketing to create personalised experiences for email subscribers that result in higher engagement and conversion rates. Her...