Advantage Paid Media is the paid media agency bringing clarity to attribution. We help ambitious brands grow with confidence by combining award-winning paid media and programmatic campaigns with the strategic insight of media mix modelling (MMM).
At a time when platform data is less reliable and privacy regulations are reshaping digital marketing, we provide brands with a fuller view of what’s really driving performance. From paid search and paid social to programmatic ads, our team blends hands-on media buying with advanced measurement to deliver consistent, measurable growth. Attribution isn’t broken. It’s just evolved — so have we.
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Matt Scott
Co-Founder & Managing Partner
Matt is Co-Founder and Managing Partner at Advantage Paid Media — the agency bringing clarity to attribution. With over 15 years in digital marketing, he began in affiliates before specialising in paid media, helping brands grow through strategic, performance-led campaigns.