Tangent Snowball designed and built Hive, the online bookstore network, creating plenty of buzz for local booksellers.
Everybody loves local. But sometimes it’s easier to find what you’re looking for online. Tough news for independent bookstores without an active web presence.
Hive is a world first ecommerce network that lets book-lovers shop locally online. It gives independent bookstores access to a whole new revenue stream, for free – and encourages in-store collection to keep their high-street shops buzzing. Tangent Snowball developed the brand from scratch, shaping Hive’s identity, building the site and developing their social media strategy.
Early success got Hive appointed as the UK launch partner for Google eBooks and the network continues to benefit from customer’s passion to shop locally.