Driving Online Sales via Social Proof

The retail industry is being disrupted by digital channels. But the ecommerce experiences we offer shoppers today don’t perform any better than they did 10 years ago, and 94 per cent of the experiences we offer in-store shoppers haven’t changed at all. Jim and Sebastian will share trends and best practices in digital commerce, including the data-driven infrastructure required for customer engagement and the shifting value exchange between brands and consumers.

Event Digital Marketing Conference 16 July 2015

Speaker/s Jim Mason, Executive Director Strategy & Insight at Razorfish,