Accelerating The Impact Of Digital CX Initiatives

Worthy Digital Customer Experiences have been central to many organisations’ successes and growth stories over the last 10 years. In today’s hyper competitive environment, teams are looking for greater data driven thinking and greater analysis of their customers. It is readily accepted that convergence between B2B and B2C client behavior and expectations is widespread. While implementation challenges persist. DCX programmes find progress heavy going due to the inherent complexities underpinning such plans. We understand that. So, what are some proven approaches and even tools to accelerate progress. So as to better understand our customers and also start to forecast future behavior. There are many great examples of customer experiences, let’s explore together.

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Event Digital Marketing Summit 25 October 2018

Speaker/s Joseph Sursock, Senior Vice President - Client Services at Course5 Intelligence,