Paid Search & SEO Seminar 2 June 2016
Smoothly organised with a lot of up to date and interesting information - will attend more Figaro Digital events!
Communication Manager, GrantTree
Why Your Content Marketing isn’t Delivering Links
Content marketing has seen a huge increase in popularity in recent years, primarily due to the influence it can have on your SEO performance. However, a lot of businesses still aren’t seeing the value and are struggling to implement campaigns that deliver quality links. This session will take you through some of the key mistakes we have made when implementing campaigns and what we have changed to deliver results.Watch Video
Head of SEO
The Future of Organic Search - Stay Ahead of the Curve!
David will explain how their retail clients are staying ahead of the curve. He will discuss website personalisation, creating better brand loyalty, engagement and increased ROI. Find out about the fundamental shift in consumer behaviour which is altering the desktop-centric approach to marketing and requiring a comprehensive, omnichannel strategy.Watch Video
6 Must Follow Strategies to Increase Revenue and ROI from Paid Search
An action-packed, fast-paced session describing the exact strategies we use in PPC to drive millions of £ in revenue monthly to retailers in sectors like fashion, luxury, home, furniture, beverages and anything in between. The session will cover both growth and optimisation tactics that are proven to improve performance, often exponentially. Luca will provide actionable points and real case studies together with an inspiring and energising core-message.
SEO Lead - Global Channel Optimisation
Understanding Mobile SEO - Risks and Opportunities in 2016
Mobile is one of the fastest changing areas of online marketing. During this session, Nick will give an introduction to Mobile SEO and cover key areas to consider for your brand, such as App Deep Linking, ASO and Smart App Banners.Watch Video
Drinks and networking