As a global leader in Artificial Intelligence technology, Quantcast is using machine learning to drive human learning to help brands grow in the AI-era. Founded in 2006, Quantcast is the real-time pulse of the Internet helping marketers and publishers understand their audiences through 1st party direct measurement. With the largest AI-driven audience insights platform, Quantcast’s predictive analytics powers insights, targeting and measurement solutions for marketers, agencies, consultancies and publishers worldwide.



Shreeniwas Iyer

Head of Engineering, Inventory

Shreeniwas Iyer is a member of the Engineering Leadership at Quantcast Engineering, where he manages Inventory making 100s of billions of RTB requests available to Quantcast’s bidder engines. Apart from Supply, Shreeni also oversees Fraud and Brand Safety for Quantcast. Prior to Quantcast, Shreeni held tech and general leadership roles at C-level at Vocanic (later acquired by GroupM) between 2010 and 2016. Before Vocanic, Shreeni worked at multiple technology product development roles including Trilogy and Yahoo!

Shreeni has 15 years’ experience in building and operating technology projects, working in advertising tech since 2010. Shreeni has a Bachelor’s degree in CS from University of Delhi, a Master’s degree in CS from Indian Institute of Technology, Kanpur (IITK) and a Diploma in Business from Symbiosis International University.


What Do Wine And AI Have In Common?

by Shreeniwas Iyer, Head of Engineering, Inventory at Quantcast