Pollyanna Ward

Digital And Social Media Manager - Biscuits
Mondelēz International

Pollyanna Ward is the resident social media nerd at Mondelez International. She has been marketing some of the biggest biscuit brands including Oreo and belVita across the social media platforms for the last two years, and has recently completed a campaign using YouTube’s dynamic video overlay tool to deliver relevancy at scale. At this year’s conference, Pollyanna will be opening up the biscuit tin on how big brands can be just as innovative and disruptive as small brands.