LeadFamly offers game-based lifecycle marketing software on a subscription basis, enabling companies in any industry to successfully connect, engage, and grow business anywhere in the customer lifecycle.
Richard has spent over 20 years assisting companies in the building of brands, and the development and implementation of innovative go-to-market strategies. Currently Richard is General Manager at LeadFamly, the leading marketing gamification technology platform. Richard has held leadership roles within the data, adtech, digital, and media sectors, including at Google, Turn (acquired by Amobee), and Cambridge Analytica. He sits on the advisory boards of a number of companies and associations, including as Chair of the DMA’s B2B Council, and is a regular speaker at industry events and conferences.