Hitwise provides marketers unique insights based on the largest sample of internet behavior and consumer attitudes—revealing the audiences, search terms, and traffic sources that they need to get a competitive edge. Marketers use Hitwise’s powerful audience modelling and activation technology to segment and target their prospective customers.


Emma Moorman

Senior Product Manager

An experienced agile Product Manager with over 10 years’ global experience, and a strong background in digital marketing management; Emma is responsible for leading Hitwise Products in the UK and Europe. Hitwise is a global digital intelligence provider that helps brands and agencies, like Walmart, Goldman Sachs, Condé Nast, and Group M, segment and reach online audiences. As pioneers in data science for over 20 years, we deliver long-lasting improvements to our clients’ marketing and sales performance.

Elizabeth De Freitas

Digital Consultant

An expert on letting the facts speak for themselves. Elizabeth has spent the best part of the last decade advising some of the most data savvy and exciting organisations on how to accelerate their business growth, increase market share and most importantly drive more revenue using consumer and competitive intelligence data.


Do We Lie To Ourselves? How Online Behavioural Data Can Debunk Fads And Grow Sales

Are We Getting Healthier? According to Hitwise data, Britons are increasingly becoming health conscious. Searches for ‘keto diets’ have grown…