Edit is a Data Science, Technology, CRM and Media agency. With us, you have all the experts you need to deliver creative customer engagement solutions that drive revenue and long‐term loyalty. Edit was formed in 2018 following the merger of Response One, Occam, Amaze One, and most recently Branded3 to offer an end-to-end service for clients with offices in Bath, Leeds, and London.


Marc Dallimore

Director of Data Science
Edit Agency Ltd.

Marc is Director of Data Science at Edit, having initially joined as Associate Director of Data Analytics in 2019. He has over a decade of experience within the field, with previous roles including a spell as Data Director within Group M. Marc’s passion is uncovering actionable insights out of clients’ datasets. He has particular experience in the automotive, financial services, retail and travel sectors.

Polly Waines

Senior Planner
Edit Agency Ltd.

Polly joined Edit in 2018, bringing a wealth of marketing experience from her roles at companies including Which?, Code Investing Limited, and Bright Network.

Rebekah Waller

Senior Paid Search Executive
Edit Agency Ltd.

With four years’ experience in the industry working for companies such as Visualsoft and iProspect, Rebekah joined Edit in 2019 as a Paid Search Executive.

Patricia Tothova

Digital PR Strategist
Edit Agency Ltd.

Patricia is a specialist in digital PR with experience across digital and traditional marketing. Her approach to PR focuses on finding the relatable in otherwise difficult or boring topics which can resonate with a mass market. Delivering in both the B2B and B2C sectors, she builds creative and strategic PR campaigns which get brands at the forefront of national media across the world.

Rob McGowan

Chief Strategy Officer
Edit Agency Ltd.

Rob has worked in marketing, and specifically the data side of marketing, for almost 20 years. He’s built and run teams of data scientists, developers, creatives, analysts, planners and suits, and has designed, launched and managed loyalty programmes in multiple markets and in multiple sectors. He’s created CRM programmes for international brands. Mostly, he’d like to talk to you about Ultimate Frisbee.

Erald Krasniqi

Search Strategist
Edit Agency Ltd.

As an SEO Strategist at Edit, Erald leads the SEO strategy for some of the biggest brands around the globe. With a passion for data, Erald has a deep understanding of how to improve organic visibility and deliver growth for clients.

Neill Horie

Associate Director – Technology Strategy
Edit Agency Ltd.

Neill has worked in digital marketing for over nine years across clients such as Xerox, Superdry, Jet2, and Jaguar Land Rover. Over the past few years he has been working on helping brands make sense of the changing landscape in digital and technology, particularly with the rise of AI.

Julie Neilson

Head of Planning
Edit Agency Ltd.

After running her own planning and research company for six years, Julie now provides strategic leadership for Edit’s clients. With a huge breadth of client and sector experience, Julie is driven by those ‘light-bulb moments’, either her own or the planning team she supports.

Gary Arnold

Strategic Consulting Director
Edit Agency Ltd.

Gary has over 20 years helping brands across a wide variety of sectors to put the data and technology capabilities in place to power enhanced customer experiences. Having worked in technical, commercial and customer facing roles Gary effectively bridges the gaps across lines of business, translating target experiences into data strategies and informing creative experience design with the possibilities offered from innovative application of technology.

Holly Payet

Planning Manager
Edit Agency Ltd.

Holly Payet has built up over five years of experience in a wide spread of industries ranging from financial services, education technology and digital advertising. Client side Holly has managed all things marketing including brand strategy, events and campaign planning. Since moving agency side, she specialises in CRM and is passionate about delivering impactful data-driven projects for international brands.

Josh Hull

Principal Planner
Edit Agency Ltd.

With 17 years of experience in CRM and eCRM, Josh Hull turns our clients’ unloved data into marketing power. A digital marketing specialist, strategist and planner, Josh helps Edit’s customers implement and manage CRM, and realise the benefits of integrating SEO, PPC, social media and Digital Analytics. Josh has led the British Red Cross in Data and CRM and has worked alongside brands including Jaguar Land Rover, Decathlon, CoOp Food & Arsenal FC.

Jon Greenhalgh

Director of Paid Media
Edit Agency Ltd.

Jon is Edit’s Paid Media Director, having over 10 years of experience in the field. He has a strong track record of developing market leading digital products and growing agencies digital revenues. He has a real passion for developing the right digital strategy to help Edit’s clients grow and to deliver best in class activation.


Choice And Personalisation

We live in a world where we are faced with a plethora of choices. It’s easy to feel like decisions…


Using Social Media As A PR Tool

The opportunity presented to brands by the growth of Social Media as a PR tool is hugely exciting as a…


#MissingType – NHS and Brands Campaign for Blood Donations

Between August 16 and 21, brands across the world are dropping the letters A, B and O from their signs,…


Meet The Search Engineers

Tim Grice, CEO at Branded3, explains why content and engagement are the real engines driving SEO Every month Google handles…


Quickfire Qs: Stephen Kenwright, Director of Search at Branded3

Stephen Kenwright, Director of Search at Branded3, speaks at the Figaro Digital Marketing Conference in London on 26 November 2015.…


SEO is the New PR

Stephen Kenwright, Head of Search at Branded3, explains why your SEO and PR teams need to talk It used to…


Spotlight On: Mike Jeffs at Branded3

Mike Jeffs, Senior Account Director at Branded3 and Simon Prince, Head of Customer Acquisition at Powwownow, will be among the…


Winning at SEO Through Genuine Audience Engagement

Here Tim Grice, Director of Search at digital and search agency Branded3, looks at how to achieve your search goals…


The Importance Of Having A Content Strategy

Joseph Griffiths, Senior Search Strategist at Branded3, explains how content can be used to guide customers along the path to…



Content Strategist

Edit Agency Ltd.

Leeds, Yorkshire

Content Writer

Edit Agency Ltd.

Leeds, Yorkshire


PPC Beyond the Here and Now

by Rebekah Waller, Senior Paid Search Executive at Edit Agency Ltd.


Marketing that Matters

by Rob McGowan, Chief Strategy Officer at Edit Agency Ltd.


How to Avoid Treating Machine Learning as a Black Box

by Neill Horie, Associate Director – Technology Strategy at Edit Agency Ltd.


2015: The Year Of…

by Laura Crimmons, Head of PR & Social at Edit Agency Ltd.


The Future of PR

by Laura Crimmons, Head of PR & Social at Edit Agency Ltd.