When video is done right, it can have a powerful and lasting effect. Hearts open. Minds change. Creativity thrives. Since 2004, Brightcove has been helping customers discover and experience the incredible power of video through its award-winning technology, empowering organisations in more than 70 countries across the globe to touch audiences in bold and innovative ways.
Articles
The 29 Stages Of Shopping Brits Go through When Buying
Shopping for clothes is an emotional roller-coaster – with Brits going through as many as 29 different stages before finally…
15/06/2018
Brightcove: Brands Converge With Broadcasters
In the wake of an increasing number of brands like Matalan and Iceland launching broadcast-style content offerings, new European research…
14/09/2017
Accelerating the buyer’s journey through video – a stage by stage approach
By Sophie Rayers, Director of Marketing for EMEA & LATAM at Brightcove In today’s multi-channel, multi-platform world, customer journeys…
20/05/2016
10 Point Plan: Video Marketing
In 2016, the main question around video for business has moved from ‘why should we use video?’ to ‘how do…
15/03/2016
Speaker Spotlight: Willem Challenger at Brightcove
Willem Challenger, Video Marketing Consultant at Brightcove, is among the speakers at the Figaro Digital Marketing Conference in London on…
11/11/2015
Digital Marketing Summit, 21 October: Part One
The Figaro Digital Marketing Summit took place on 21 October 2015 at The Emirates Stadium, Islington. Here’s a quick round-up…
27/10/2015
The Perfect Fit: How Video Marketing Can Boost Your Online Sales
What’s the one factor that over three quarters (77 per cent) of British consumers say will encourage them to buy…
7/09/2015
Marketing in Motion
From analytics to authentic content, David Mendels, CEO at Brightcove, discusses the state of video marketing – and what we…
12/05/2015
Lights, Camera, Call-to-Action: Moving Consumers with Video
Creating quality video content still isn’t within all companies’ capability but, says Steve Rotter, Vice President of Digital Marketing at…
21/02/2014
Why Content is Your First Sales Call
The precise relationship between content and a conversion isn’t always apparent. In this Q&A Steve Rotter, author and Vice President…
7/01/2014
Case Studies
Press Releases
Eat, Stream, Sleep, Repeat: Brightcove
20/07/2018
Brits’ Streaming Habits Revealed: What We Are Watching, What We Want To See And How Much We’ll Pay Only Fools…