July 23, 2015

nails inc.

Tangent Snowball worked with nails inc. to remodel their online site

We gave nails inc. a revamp, creating a sophisticated, fresh, fashion-focused ecommerce platform. Couture is the industry’s first personalise-a-polish gift mechanic and ‘Try-it-On’ allowed consumers to replicate near-perfect colour and finish online. Site visits soared by 112 per cent year-on-year, with sales increasing by 52 per cent online. There was a 57 per cent increase in revenue, with Couture the best selling item.