Shrove Tuesday is just around the corner, but before you set out to make the most Insta-worthy pancakes you’ve ever made, have a look at the latest happenings in the wonderful world of digital and stay in the know.
Theresa May Asked Social Media For Annual Reviews
Prime Minister Theresa May appeared in Manchester to mark the 100-year milestone of women’s right to vote. May announced that the Law Commission would look at which new laws were needed to crack down on “offensive online communications.”
According to May, social media platforms have “become places of intimidation and abuse” for public figures and new laws are needed to ensure extremist content is not promoted through social media giants, such as Facebook and Twitter.
An annual transparency report has been ordered and the Prime Minister will introduce a social media code of practice later this year. Watch this space.
Super Bowl Attracted The Second Highest In-Game Ad Expenditure In History
The Philadelphia Eagles won their first Super Bowl title on Sunday, but that’s not all. Kantar Media has since estimated that a staggering $414 million was spent on advertising for the telecast, the second largest amount in history.
Last year’s Super Bowl hit a whopping $418 million, however Kantar Media believes that the only reason why this figure exceeded 2018 is because 2017’s game went into overtime, therefore there was more time to sell ads.
So, not only is the Super Bowl a big game for the supporters, it’s a huge deal for advertisers too.
Childwise Monitor Discovered That Younger Children Use Voice Recognition Technology
Who would have thought that voice recognition technology would be such a hit amongst children? According to a survey carried out by Childwise Monitor, four in ten children aged nine to sixteen are already using voice recognition gadgets at home.
The survey was conducted among more than 2,000 children in schools across the UK and revealed that 36 per cent use Apple’s Siri, 20 per cent use Microsoft’s Cortana, 15 per cent use Amazon’s Alexa and 7 per cent use Google Assistant.
So, what are these children using voice recognition technology for? The research indicates that most children use it to search for information, with one in seven usually asking for help with their homework.
That’s all for this week. For more news updates, guides and opinion pieces, take a look at a few more of our articles.