65 search results for "Retargeting"

Article

Referral Marketing • September 10, 2018

Push vs Pull Marketing

...again and again, is retargeting consumers with advertising. Retargeting campaigns are borne out of the data collected from multiple touchpoints within a customers purchasing journey. Whether they have seen or...

Case Study

Digital Marketing, Display Advertising

Boux Avenue

...so, with more expensive CPAs. While the display retargeting strategy was working to a CPC model, it was hampered by an uninspiring creative and unsatisfactory account management. It was clear...

Case Study

Behavioural Targeting, Community Management

Audience Science

...strong focus on ensuring that all important cultural fit into what is a small, tight-knit company culture The Strategy Inspiring Interns utilised multiple avenues, across retargeting, advertising and targeted searching,...

Case Study

Analytics, B2B

Hertz

...retargeting users who already had Hertz in mind as a car rental provider,” said Carine Veyrat, director digital marketing Europe. “We had success through other online channels but were looking...

Case Study

Display Advertising, Pay Per Click

Twickenham Stadium

...campaigns. We wanted to further expand and include campaigns targeting competitors, additional offerings (such as hospitality, meeting rooms, etc), and display retargeting. In doing so, it was possible to grow...

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