Article
Behavioural Targeting, Consumer Behaviour • May 11, 2020
...are members of a retail loyalty programme. This is another number that will only increase as people purchase more often from retailers directly. For those retailers with an existing loyalty...
Article
Content Marketing, Customer Experience • January 19, 2022
...the reality for many retailers is that they didn’t secure enough of the upside in online retail sales during the pandemic and need to claw this back in the new...
Article
Attribution Modelling, Behavioural Targeting • March 2, 2021
QueryClick explains why it’s important for retailers to adopt an effective attribution strategy. Like any other industry, retail marketers need to work hard to demonstrate ROI and effectiveness of their...
Article
Consumer Behaviour, Digital Marketing • July 9, 2020
...a desirable retail experience. The new principles and values retailers should adopt and demonstrate. Some quick and low-cost adaptations retailers can employ immediately. Shoppers’ five principal concerns The research paper...
Article
Behavioural Targeting, Consumer Behaviour • March 22, 2021
...components to bringing customers into the buying journey. Utilising online to offline strategies Retailers that fail to adapt to the changing landscape will most likely fall behind. Any retail business...
Article
Apps, Digital Marketing • June 18, 2019
...why are so many high street retailers falling by the wayside? Let’s take a closer look as to how exactly the internet has irreversibly changed the rules of the retail...
Article
Augmented Reality, Behavioural Targeting • February 11, 2021
Becki Francis, Associate Director, Strategy (EMEA Retail) at Movable Ink, gives three strategies marketers should be using in 2021. 2020 caused seismic shifts across every industry and retail was no...
Event
14 May, 2015
New tech. New tactics. New business. Join us for the total digital retail event.
Press Release
...retail will see some kind of normality in the next few months, just a fifth of large US retailers say that they expect to see significant business challenges throughout 2021...
Press Release
...anyone with an interest in the retail industry and how digital can make a difference.” Ngoar will be sharing some key highlights of Retail Reconsidered: Bridging Social Distance with Digital...