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6 Questions You Need To Ask If Your Pay-Per-Click Campaign Fails
If your Pay-Per-Click (PPC) campaigns were unsuccessful in terms of expected performance or revenue, all is not lost and these…
How To Find A Reputable Pay-Per-Click Advertising Company
There are hundreds of pay-per-click (PPC) agencies out there offering their services, so how can you decipher which will be…
How Are Pay Per Click Advertising Rates Calculated?
Okay, so you probably know that pay per click advertising rates are greatly influenced by keyword bids, but here are…
How to Pay Less for your PPC Leads or Sales
Image 1 Image 2 Image 3 This article outlines the techniques you can use to reduce your cost per acquisition…
Google AdWords Advertising is Great… But Don’t Forget Bing Ads
Half way through 2017, Statista revealed that Google held an 83.49 per cent market share of online searches. Of that…
How Rich Snippets Influence CTR
iCrossing explain the benefits of rich snippets Some of the most commonly asked questions we receive from clients include the…
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Graham Ratcliffe, Client Strategy Manager, Tribal FUSION Average engagement rate by day of week (May 2010 – April 2011) Graham…
Using AdWords and PPC for Ecommerce Websites
Ann Stanley, Managing Director at Anicca, explains how to optimise your site for conversion Google AdWords and MSN AdCenter (which…
How to Master Google AdWords Remarketing Campaigns
Google AdWords remarketing is one of the best online marketing tools. Why? Well, it shows relevant ads to visitors who…
Making Google Your Friend: Paid Search & SEO Seminar Roundup
Marketers have battled through 2017, a year packed full of exciting developments in the digital space, and search marketing provides…
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