Search Results for “Omnichannel”
Articles
Omnichannel Marketing: Is Multi-Channel a Part of the Past?
Initially, omnichannel and multichannel marketing appear similar. However, as multichannel marketing is quickly being seen as antiquated, omnichannel is increasingly…
SLI Connect Omnichannel Survey Results
83% of retail brands expected to adopt omnichannel strategy within 18 months. Online retail thought-leaders reveal significant differences in approach…
How to Wake Up Your Customer Base and Increase Loyalty
Hayley Strang, Field Marketing Manager at Mapp, gives some top tops for increasing customer loyalty. Marketers know that analysing their…
The Benefits of Headless Commerce and How It Can Transform Your Ecommerce Store
There has been a lot of noise surrounding headless commerce, and online brands are getting curious. Whilst more are digital…
Top Five Things You Need to Ask Your Loyalty Tech Vendor
Patrick Tripp, SVP of Product Marketing at Cheetah Digital, gives the top five questions to ask your loyalty tech vendor. …
What Bronto’s End-of-Life Means for Marketers
Emarsys discusses the future of digital marketing after the extinction of the email marketing platform Bronto. “Bronto has long been…
The Power of an API-First Approach to Development
Ida Vejzagic, Digital Strategist at GRM Digital, explains what an API is, and why you should consider an API-first approach…
What is Phygital and What Does It Mean for Retailers?
Confer With talks about the concept of phygital (physical and digital channels) and its impact on retail. What is phygital?…