Search Results for “Mobile”
Articles
Mobile Optimisation Strategy: Responsive Design or Standalone Site?
iCrossing explore some key issues around responsive design Lately there has been a lot of talk about mobile optimised websites.…
Mobile SEO
iCrossing explain why your mobile SEO strategy should take into account the differing needs of your users. It’s very hard…
Mobile Content and the Covenant of Trust
Tom Grinsted, Product Manager – Core Mobile Applications at Guardian News & Media, will be among the speakers at the…
The Mobile Paradox
Only a third of FTSE 100 companies have a mobile optimised site. Rick Curtis, Chief Strategy Officer at Amaze, asks…
Summer Trends In Marketing
As consumers take annual leave, go on holiday, and spend more time outside, summer presents its own opportunities for marketers…
Google’s Mobile Algorithm
Google’s mobile-focused algorithm update has finally come into force. But Ben Austin, CEO at Absolute Digital Media, asks if we’ve…
Adaptable Mobile Ads Six Times More Popular Than Standard Sizes
When it comes to mobile ads, advertisers are six times more likely to choose ad formats that automatically adapt to…
Mobile Search Overtakes Desktop
Google has announced that it now handles more searches from smartphones than desktop computers. Danielle Haley at FSE Online considers…
Putting Mobile at the Heart of Every Experience
Jasper Bell, Strategy Consultant at Amaze, explains how to keep up with the changing mobile landscape We live in a…
The Accelerated Mobile Pages (AMP) Ultimate Guide
Google’s Accelerated Mobile Pages (AMP) launched in February as an attempt to overhaul the web for the world’s 3.4 billion…
10 Mobile Marketing Tips from Figaro Digital’s Network
From Instagram to Snapchat, and now Pokemon Go, mobile usage has boomed in recent years. Last year, Ofcom reported that…
Tesco Mobile Xtras: It’s All About The Give-And-Take
Marise Treseder, head of marketing at Zeta Interactive, looks at Tesco Mobile’s new advertising model and considers what brands need…
Google Further Boosts Mobile Friendly Websites
The Latest Algorithm Update From Google Targets Mobile Pages Google has solidified its focus in mobile search by rolling out…
Customer Experience is on the Move
Nigel Vaz The ascendancy of smart devices and the mobile web will redefine how and where customers experience your brand,…
The Constantly Connected Consumer: Selling to Mobile-Savvy Millennials
Philip Woodward, Senior Copywriter at Liberty Marketing, discusses how brands can effectively market to the constantly-connected millennial generation Britain has…
What Is Google’s Mobile-First Index And When Can We Expect It?
Google is always making changes to its search algorithms, to both the delight and dissatisfaction of digital marketers. This means…
Get Ready For Google’s Mobile First Search Index
Enhance Your Mobile Website to Continue Receiving Desktop Visitors Google’s latest focus is the creation of a mobile-first index. Ensure…