Search Results for “Media Science”
Articles
Dispatches for the Media War Zone
If you’ve ever wondered what the war between man and machines might look like – and which side, you’ll back…
The Five New Rules Of Social Media Marketing
Things move fast on the internet. This phrase is so true and overused, it almost goes without saying. Yet we…
New Scientist’s Evolution: The Science Of Segmentation
New Scientist has undergone an epic journey in its 60-year history. With a combined global audience of over five million…
Social Media Seminar Round-up: 4 December 2014
The Figaro Digital Social Media Seminar took place on Thursday 4 December at The Hospital Club in Covent Garden, where…
Figaro Digital Marketing Summit Roundup: 7 July 2022 (Part One)
On the 7th of July 2022, we held our Digital Marketing Summit at Selfridges Cinema. This was a jam-packed morning…
Figaro Digital Marketing Summit Roundup: 21 October 2021 (Part Two)
As a new year begins and our Digital Marketing Summit approaches on 27 January, we thought it would be a…
The Future of CRO: Psychographics, Affective Computing, and AI
Advancements in AI and machine learning have drastically changed the eCommerce landscape. Today, we live in a world of digital…
Why Email Remains One of the Most Important Marketing Tools as It Celebrates Its 50th Year – But Needs to Change
Ricardas Montvila, Senior Director, Global Strategy at Mapp, reflects on the history of email marketing, and why it is more…
How to Make an Impact with Zero-waste Marketing
Marketing budgets are continuing to recover from the effects of the pandemic with experts1 predicting an overall 5.9 per cent…
Unbundling Google Ads and Facebook Data for Successful Attribution
Last week QueryClick CEO, Chris Liversidge, presented at our Digital Marketing Summit about the challenges posed by using the data…
Figaro Digital Marketing Summit Roundup: 5 November 2020 (Part One)
Our latest Digital Marketing Summit was held on 5 November 2020. The day was packed with informative presentations, virtual 1-2-1…
Financial Services: Spotlight Webinar Roundup 1 October 2020
The BBC reported on 30 September that TSB will be closing 164 branches because of a significant shift in customer…
Figaro Digital Digest: August 2020
With new revenue streams and funding opportunities opening up for digital creators this month, the time is right for an…