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Search Results for “FMCG”

Articles

The Omnichannel Future for FMCG Brands

Amy Naughton, Client Services Director at Jaywing, takes us through the impact of COVID on FMCG brands. As COVID restrictions…

16/12/21

Successful FMCG Brands Getting Closer to Customers Through Zero-Party Data

Danny O’Reilly, Content Marketing Manager for Cheetah Digital, explains how FMCG brands can build more direct relationships with consumers. For…

27/10/20

How FMCG Brands Can Drive Direct-to-Consumer Communications Going Forward

As we tentatively begin to emerge from the COVID-19 crisis, the FMCG vertical, like every other, is in a state…

15/10/20

How to Market FMCG Brands Digitally and Track Success

Marketing within the FMCG space comes with its own set of unique challenges. Although the FMCG marketplace isn’t as saturated…

31/03/20

Spotlight On: Derren Sequeira, Vertical Lead FMCG UK & Ireland at Facebook

Derren Sequeira, Vertical Lead FMCG UK & Ireland at Facebook, chairs The Figaro Digital Marketing Conference at the Emirates Stadium…

24/11/14

The Absolute Best Brand Experiences of 2020: Top Five Vertical Trends

Cheetah CMO Richard Jones and Senior Director of Client & Vertical Content Julian Bracey-Davis take a rip-roaring run through some…

06/04/21

Five Game Mechanics That Will Change Your Marketing Forever

Richard Robinson, General Manager of LeadFamly UK, explains what gamification is, and how it can be useful to us as…

11/03/21

Embrace Digital Transformation as the New Backbone of Business 

Mehtab Shabir, Client Success Manager at GRM Digital, explains why digital transformation is so important in today’s climate. “It’s a…

05/03/21

A Year in Review: The Ever-changing 2020 Consumer, and Planning for 2021

As we close the year and enter a period of new restrictions and uncertainty, marketers must understand how best to…

18/11/20

Is the Future of SEO in Visual Search?

Hannah Thorpe, Head of SEO at Found, SEO Strategist Allegra Rosenbaum, and Rebecca Todd, Head of Search & SEO at…

04/05/20

Figaro Digital Articles Collection: The October Summit Edition

At Figaro Digital we are busily getting ready for our big event this week; the Figaro Digital Marketing Summit. We can’t…

23/10/18

Are On-pack Promotions Still Worth The Outlay?

On-pack promotions have been a long standing engagement tool used by many FMCG brands, from confectionery to alcohol. What are…

02/10/18

Events

FMCG: Digital Marketing Spotlight 17 June 2021

Thu 17th Jun

UK

Affiliate Marketing AI Analytics

Events Calendar 2021

Fri 1st Jan — Wed 8th Dec

London

People

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