Article
B2B, Digital Marketing • October 8, 2018
...me. The Six Stages of digital transformation Altimeter (PDF) Digital Transformation: Not Because It’s Easy, But Because It’s Hard The Agile Digital Transformation Roadmap Poster Digital Transformation In One Sentence…...
Article
CRM, Digital Marketing • July 2, 2020
...information and insights? Digital transformation in a nutshell So, what exactly is digital transformation? Digital transformation refers to the incorporation of digital technology across all areas of a business to...
Article
Apps, Behavioural Targeting • October 13, 2020
Vidatec explain how apps can deliver a successful digital transformation. What Is Digital Transformation? Digital transformation is the process by which organisations evolve areas of their operations from non-digital and...
Article
Consumer Behaviour, Customer Experience • March 5, 2021
...world of business and commerce has turned into a survival of the digitally fittest. Digital transformation – the crux of business survival So, why are businesses experiencing a digital transformation?...
Article
Content Management, Content Marketing • June 20, 2017
Digital transformation is not a one-off effort. As much as marketers would love to flick a switch and digitise their product offering, customer communications and user journey, digital transformation is...
Article
Customer Experience, Digital Marketing • November 12, 2020
...uncommon to approach digital transformation for the sake of digital transformation, without really understanding why you’re doing it. This is how we reach the conundrum where digital transformation becomes so...
Article
Digital Marketing, Digital transformation • July 20, 2020
Really Simple Systems discuss some of the challenges of digital transformation. It’s important to understand that when we talk about a full digital marketing transformation, it means much more than...
Article
Digital Marketing • July 3, 2017
...of companies described themselves as fully digital (source: The Economist Intelligence Unit Digital Evolution Report 2016). In its report ‘Are Businesses Really Digitally Transforming or Living in Digital Denial’, platform...
Article
Analytics, Customer Experience • October 10, 2017
...to answer some of the pressing questions marketers face during the transformation process. In most cases of digital transformation, the challenge is not to totally re-invent brand strategy, but to...
Event
31 Jan, 2017
...delivering on its marketing aspirations. Join this seminar to discover tips, strategies, and lessons learned, that will help you fly over the hurdles of digital transformation. Registration We expect you...