Search Results for “Digital transformation”
Articles
Digital Transformation with the Power of CRM
Workbooks discusses digital transformation, and the importance of an effective CRM. The current climate has caused many businesses hardships due…
‘Low Code’ – A Revolution In Digital Transformation
‘Digital Transformation’ means different things to different people. It can be made to sound terrifyingly complicated, mind-bogglingly technical and spectacularly…
How To Use The ‘Disruptive’ Power Of Digital Transformation Wisely
Digital transformation is radical. It is risky (whether you do, or don’t commit). So, as well as having an agile…
Digital Transformation In Traditional B2B Sectors
Freestyle founder Alan Cooper takes a closer look at what slows down improvement across B2B teams. “Don’t talk to me about incremental…
Digital Transformation: A Fresh Look At An Old Classic
As digital transformation continues to remould the industry practices that have defined the strategies of the world’s leading brands, marketers…
Marketing Teams of The Future: AI, Digital Transformation And Recruitment
As an industry that is constantly evolving, digital transformation requires a certain agility, not just within the transforming businesses, but…
The Human Element Of Digital Transformation
With new, disruptive start-up brands appearing on the digital scene with impressive regularity, marketers have been discussing the routes and…
From Caterpillars To Butterflies: The State Of Digital Transformation In 2017
The term ‘digital transformation’ isn’t new. Forward-thinking businesses began discussing it as far back as a decade ago, however not…
A Valuable Journey: Digital Transformation at Choice Hotels
Digital transformation is not a one-off effort. As much as marketers would love to flick a switch and digitise their…
Service Design Is Only The Starting Point For Digital Transformation
Ask yourself this: “Is the service my organisation provides entirely digital? Do I want it to be?” Now consider this…