Article
Attribution Modelling, D2C • July 13, 2021
Leaf covers where the paid advertising industry was, where it’s at, and where it’s headed for D2C brands. Digital marketing has become a tyranny of complexity, and the challenges are...
Event
05 May, 2022
The Direct-to-Consumer (D2C) model has been growing rapidly over the last decade, but particularly in the last two years as a result of the pandemic. Not only does cutting out...
Video
Data, Digital Marketing
Video
Attribution Modelling, D2C
Article
AI, Analytics • December 3, 2020
...five key eCommerce and marketing trends that will shape the new year. 1. The year of D2C With more and more consumers discovering the benefits of online shopping, the enormous...
Article
D2C, Digital Marketing • July 26, 2021
Continuing the roundup of July’s Digital Marketing Summit, we have provided a summary of the talks from Part Two of the event. Topics covered include digital PR, UX, D2C marketing,...
Event
13 May, 2021
The Direct-to-Consumer (D2C) model has been growing rapidly over the last decade, but particularly in the last year as a result of the pandemic. Not only does cutting out the...
Event
21 Jul, 2021
The government may have hit pause on lifting restrictions, but the good news is that the Figaro Digital Marketing Summit will still be going ahead, albeit virtually, on 14 and...
Event
01 Jan, 2022 - 16 Oct, 2022
...& Ecommerce: Digital Marketing Spotlight 17 Not-for-Profit: Digital Marketing Spotlight 24 B2B: Digital Marketing Spotlight 31 Email Marketing & CRM Seminar May 5 D2C Ecommerce: Digital Marketing Spotlight 12 Beauty...
Person
...experience and CRO. At his previous agency he designed, built and managed the CRO offering and honed his skills in UX, research and experimentation across B2B, D2C and eCommerce clients....