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Search Results for “Consumer Behaviour”

Articles

How Behavioural Science Can Help You Influence Consumer Behaviour

Vidatec is passionate about using behavioural science to help create the best possible user experience with their technology. Understanding human…

10/09/21

The Role of Data-Driven Customer Experience in Direct-to-Consumer

Brands and product manufacturers are increasingly turning to direct-to-consumer (DTC) eCommerce, where products are marketed directly from the supplier to…

02/02/22

Gifting Your Consumers the Best Holiday Campaigns for 2021

Cheetah Digital shares their ultimate holiday campaign planning resource for digital marketers. Many wasted hours crafting this guide were spent…

07/09/21

Human Behaviour Theories All Marketers Need to Know

Danielle Smith from Curated explains some human behaviour theories that could help shape your marketing strategy. How well do you…

29/01/21

A Year in Review: The Ever-changing 2020 Consumer, and Planning for 2021

As we close the year and enter a period of new restrictions and uncertainty, marketers must understand how best to…

18/11/20

Customer Experience Email Marketing: Getting Ahead of the Consumer

Why CX email marketing matters The old models of customer communications through marketing are evolving to meet the needs and…

20/10/20

Why Investing in Consumer Insights and Market Research is Imperative to Success in Today’s Marketplace

Phil Ahad, Chief Digital Officer at Toluna, explains why investing in market research is so important, especially post-COVID. Many of…

14/10/20

Selligent Global Connected Consumer Index

Five-thousand consumers from around the world share insights with Selligent Marketing Cloud on their shifting priorities amid the global pandemic…

06/10/20

Consumers Want Data Alone to Stop Defining Personalisation

The marketing industry’s focus is constantly being drawn back to personalisation with developments in data collection, cookies, data analysis, and…

19/11/19

Do We Lie To Ourselves? How Online Behavioural Data Can Debunk Fads And Grow Sales

Are We Getting Healthier? According to Hitwise data, Britons are increasingly becoming health conscious. Searches for ‘keto diets’ have grown…

26/06/19

How To Beat The Slump: Behavioural Psychology In Ecommerce

This is a condensed version of the report, How To Beat The Slump: Behavioural Psychology In Ecommerce, by Stephen Hill, Senior Ecommerce…

23/01/19

Videos

Consumer Search Behaviour

by Gerald Murphy, Senior Search Manager at 7thingsmedia

11/12/15

The Consumer Apocalypse: Reinventing Customer Experience

by Paul Fennemore, C Suite Level Digital Transformation and Customer Experience Consultant at Sitecore

04/02/19

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