Paragon DCX
Creative & Design, Data, Data Analytics, Design & Build, Digital Marketing, Engagement…
Creative & Design, Data, Data Analytics, Design & Build, Digital Marketing, Engagement…
Ricardas Montvila, Senior Director, Global Strategy at Mapp, shares the results of their Forrester study on customer experience. Despite recent…
Customer Support is an integral, but often overlooked, part of the marketing process. It acts as a direct touch point…
Paige O’Neill, CMO at SDL, discusses SDL’s recent survey into customer experience and explains why even ‘massive’ failures can cost…
It’s no secret that email is one of the best platforms for high ROI for marketers. But because it’s so…
On 24 February, nearly two years after our last in person spotlight event, brand marketers from the financial services sector…
Brands are yet to fully deliver on the promise of personalisation – and consumer demand for greater protection of their…
Matt Simpson, MD at Candyspace, and Jake Sargent, Co-founder of modelshopper, discuss how digital is revolutionising the automotive sector. “We’re…
The rocky road to a frictionless online car-buying experience. By Matt Simpson, Managing Director of Candyspace, and Jake Sargent, Digital…
Matt Simpson, Managing Director at Candyspace, explores the ways traditional business can keep up with digitally-native disruptors. “It’s a little…
Vitamin C is having a bit of a moment in skincare, with everyone in the industry positively glowing. Beauty marketing…
Stuart Russell, Client Services Director at Planning-inc, discusses the different approaches to loyalty schemes. Loyalty is one of those ill-defined…
Customer experience is on everyone’s minds, but how advanced is the implementation process for companies in 2021? Given the eCommerce industry…
Ida Vejzagic, Digital Strategist at GRM Digital, explains what an API is, and why you should consider an API-first approach…
Your guide to operational and financial efficiency with CRM. Niche or sector aside, your business must remain adaptable, efficient, and…