Search Results for “Brand Management”
Articles
Should Brands Use Agencies or In-house Teams?
Successful marketing strategies are built from complex elements which come together harmoniously to form solid campaigns. Building and executing a…
Why Brands Need To Win The Battle For Local Consumers
When was the last time you searched for your product or service category on mobile? Try it now. What do…
3 Videos to Watch to Transform Your Social Media Management
At Figaro Digital events, we are lucky enough to enjoy engaging and informative talks from industry experts on everything digital-related:…
Content Management That’s Fit for Purpose
With content marketing top of many marketers’ lists of priorities this year, it’s vital that companies get their content organisation…
Net // Working: Joby Russell, Marketing Director at Confused.com
In this instalment of Figaro Digital’s series of profiles on the UK’s most influential marketers we catch up with Joby…
Benefits of Personalisation for B2B Commerce
There is a tendency in the B2B e-commerce sector to look across to the top B2C brands and play down…
Retail & eCommerce: Spotlight Webinar Roundup 2 July 2020
It’s fair to say that 2020 has been a tough year so far. This pandemic has changed the way we…
Financial Services: Spotlight Webinar Roundup 25 June 2020
How many of your customers have been proactively thinking about their finances since lockdown began? Probably not many. In our…
Powering Relevancy with Predictive Marketing
Stuart Russell, Client Services Director at Planning-inc, explains the importance of machine learning in your marketing strategy. For a number…
How to Deliver First-Rate Customer Experience During a Pandemic
In the midst of this pandemic, brands face the challenge of continuing to deliver an effective customer experience, even from…