Search Results for “Analytics”
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How AI’s Predictive Customer Analytics Helps Make the Most of Your Marketing
Today’s retail marketers face an impossible battle. With so many brands out there constantly fighting for share of voice, they…
Analytics Made Easy with Google Data Studio
Web analytics are Marmite to digital marketers: they either love them or hate them. However, every marketing professional knows that…
How To Check Google Analytics Is Set-Up Correctly
Google Analytics, now part of the new Marketing Platform, is an essential part of any marketer’s arsenal. It can provide…
Making The Most Of Your Analytics
What analytics should you be using to determine if your marketing strategy is working or not? What are the most…
Predictive Intelligence: Analytics And Agility In The Live Events Industry
Brands continue to strive for unique, intimate and relevant communication with their customers, and there are several names that the…
Google Analytics: Advanced Segmentation
The world of Google Analytics, for many, can be an overwhelming place. Certainly enlightening, but with all that visitor data,…
Using Agile Analytics to Supercharge Your Digital Strategy
Alan Ng, Head of Insights at Branded3, says data is nothing without context. He explains why brands need to know…
Q&A: Sanjeevan Bala, Head of Data Planning and Analytics at Channel 4
Sanjeevan Bala, Head of Data Planning and Analytics at Channel 4, will be among the keynote speakers at the Figaro…
Q&A: Sanjeevan Bala, Head of Data Planning and Analytics at Channel 4
Sanjeevan Bala, Head of Data Planning and Analytics at Channel 4, will be among the keynote speakers at the Figaro…
Nine Tactics to Nurture Your Digital Marketing Customers
Ricardas Montvila, Senior Director of Global Strategy at Mapp Digital, gives some top tips for gaining loyal customers. Digital marketers…
How Digital Transformation Has Changed the Demand Funnel
Workbooks look at how you can engage and inspire your prospects wherever they are in their customer journey. We live…
How to Create a Multilingual Communication Strategy that Minimises Your Translation Spend
Translation – good quality translation, at least – is definitely a service that you have to budget for. How much…