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Search Results for “Analytics”

Videos

Four Great Use Cases for Predictive Analytics

by Stuart Russell, Client Services Director at Planning-inc

23/06/20

How Customer Insights and Analytics Will Improve Your Marketing Results

by Ricardas Montvila, VP, Global Strategy at Mapp Digital

03/02/20

Dirty Tricks And Analytics

by Sam Roberts, Digital Marketing Consultant at Liberty Marketing

21/04/17

B2B Quick Wins To Accelerate Your Analytics

by Sam Roberts, Digital Marketing Consultant at Liberty Marketing

13/04/17

Dirty Tricks And Analytics

by Sam Roberts, Digital Marketing Consultant at Liberty Marketing

20/02/17

B2B Quick Wins To Accelerate Your Analytics

by Sam Roberts, Digital Marketing Consultant at Liberty Marketing

03/11/16

Articles

How AI’s Predictive Customer Analytics Helps Make the Most of Your Marketing

Today’s retail marketers face an impossible battle. With so many brands out there constantly fighting for share of voice, they…

15/10/19

Analytics Made Easy with Google Data Studio

Web analytics are Marmite to digital marketers: they either love them or hate them. However, every marketing professional knows that…

30/09/19

How To Check Google Analytics Is Set-Up Correctly

Google Analytics, now part of the new Marketing Platform, is an essential part of any marketer’s arsenal. It can provide…

13/08/18

Making The Most Of Your Analytics

What analytics should you be using to determine if your marketing strategy is working or not? What are the most…

24/08/17

Predictive Intelligence: Analytics And Agility In The Live Events Industry

Brands continue to strive for unique, intimate and relevant communication with their customers, and there are several names that the…

06/06/17

Google Analytics: Advanced Segmentation

The world of Google Analytics, for many, can be an overwhelming place. Certainly enlightening, but with all that visitor data,…

17/06/16

Using Agile Analytics to Supercharge Your Digital Strategy

Alan Ng, Head of Insights at Branded3, says data is nothing without context. He explains why brands need to know…

10/03/15

Q&A: Sanjeevan Bala, Head of Data Planning and Analytics at Channel 4

Sanjeevan Bala, Head of Data Planning and Analytics at Channel 4, will be among the keynote speakers at the Figaro…

19/06/14

Q&A: Sanjeevan Bala, Head of Data Planning and Analytics at Channel 4

Sanjeevan Bala, Head of Data Planning and Analytics at Channel 4, will be among the keynote speakers at the Figaro…

19/06/14

 Navigating a Cookieless World with Augmented First-party Data

Ever since Google announced its plans to phase out third-party cookies in Chrome by 2023, there’s been an ongoing debate…

07/04/22

Getting into Digital Industries: Top Tips

If you’re about to graduate from a digital-related course, you may be wondering what the next steps are to getting…

21/03/22

Succeeding at Personalisation in a Privacy-driven World

Brands are yet to fully deliver on the promise of personalisation – and consumer demand for greater protection of their…

21/02/22

Email Marketing and SMS Basics  

Email marketing has been around for years, and with technology advancing rapidly, more and more can be done to help…

14/02/22

Case Studies

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