Right Content, Right Place, Right Time: Delivering Contextual, Full-Lifecycle Communication At Scale

Mobile-savvy millennials around the world demand timely, contextualised communications from Hostelworld to help them “Meet the World” as they travel the globe. Working across 19 languages and 174 countries, Hostelworld has evolved its digital CRM programme to meet this challenge whilst increasing reach and engagement. Cathy will illustrate how Hostelworld uses data analytics, creative content, and technology to contextualise their customer experience at scale.

Event Digital Travel & Leisure Marketing Conference 28 March 2017

Speaker/s Cathy Thomson, Global Head of CRM and Customer Insight at Hostelworld,