Chris Clapham

Managing Consultant EMEA

IBM Marketing Cloud

Chris is an Account Director at Silverpop, an IBM company, where he leads three months+ strategic services engagements for Silverpop's Enterprise clients, helping them to leverage the power of behavioural marketing automation. Chris has 10 years of experience in marketing with a strong focus on digital and has worked in marketing roles client side, agency side and for a software consultancy and reseller. Prior to Silverpop Chris worked for Econsultancy where he was an Account Director in the client services team, helping clients to digitally transform their businesses. During his time at Econsultancy he project managed the delivery of consultancy projects, bespoke digital training academies and competency and capability assessments for a vast array of global brands including the BBC, Britvic, FatFace, News Corporation, Orange, Oxfam, PayPal and Sony Mobile.

Company

IBM Marketing Cloud

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