15 Sep, 2016

Ecommerce Seminar 15 September 2016

Event Details

The Hospital Club, Covent Garden

From bricks and mortar to the store with no walls: our team of experts discuss acquisition, engagement and retention and explain how to provide the best possible digital retail experience for your customers.

These events are free to attend for brand marketers but spaces are limited. You will be notified on confirmation of your place. Upon confirmation delegates are bound by our terms and conditions which can be viewed in full here.

If you have any questions regarding the event please call 0207 870 3380 or email Paul Nichols.

For speaking and sponsorship opportunities, please email sponsorship@figarodigital.co.uk.

2pm

Registration and networking

Please arrive at The Hospital Club for 2pm and ensure that you can attend for the full duration of the seminar (until 5pm).

2.30-3pm

Retailer’s Top Ecommerce Marketing Tactics Unveiled

Hyper-personalisation. Multi-touch campaigns. Automated intelligence. The revenue opportunities for ecommerce marketing continue to grow as technology becomes more sophisticated. To help you navigate in this increasingly complex space, discover how you stack up against your commerce marketing peers and the tactics you need to tap into to be rewarded with new business and more loyal customers.

3-3.30pm

Using Video for Ecommerce

Video is a great tool for raising awareness but it also has a diverse range of uses for boosting online sales. Justin will demonstrate the various ways in which video can be used to increase more than just views, shares and likes.

3.30-4pm

Networking break

4-4.30pm

How to waste your budget on Paid Search, Facebook, Email and everything in between....

In this session, Luca will illustrate the main ways in which most ecommerce businesses are likely to waste their budgets. Luca and his team work with global household brands and help them avoid such budget-wasting mistakes. Luca will illustrate real-life examples and solutions for you to take away and use immediately.

4.30-5pm

CRO: Where to start?

In this session Seb will share the journey Joe Browns is on vis-à-vis conversion rate optimisation. He will showcase examples of tests the company has run and will share some insight on the practical steps he has taken for CRO.

5-7pm

Drinks and networking

If you have any questions please call us on 0207 870 3380.

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