Tradedoubler devises and implements performance marketing strategies for companies that want to boost online revenue. Our core business is based on a technology platform that enables advertisers to run different types of programmes across our international publisher network. In 2014 we generated €2.7 billion incremental revenue for over 2,000 clients across our network of more than 180,000 online and mobile publishers.
Tradedoubler is evolving: we are currently rolling out a new strategy to take a leadership position with an expanded international performance marketing offering. The optimisation of multiple high quality traffic sources, the use of our proprietary integrated performance marketing technology and expertise that delivers deep data-driven insights into consumer behaviour are all at the heart of the new Tradedoubler.