Search Laboratory helps its clients maximise profit from their website by improving their position on Google and other search engines. The company works to increase clients’ online visibility using content marketing and online PR, technical SEO, paid media and analytics. Specialising in global search marketing, Search Laboratory helps businesses gain traction in international markets by optimising their content and search campaigns in more than 35 languages.
Chris converted to search engine marketing following 14 years in the PR industry. He has developed content campaigns for the likes of Sony, O2, Office Depot, PayPal and Interflora using whatever it takes – be it flaming firework flower petals or giant Darth Vader Post-It murals – to get effective results. Chris is Client Services Director at Search Laboratory – a global leader in search engine marketing, specialising in English and multilingual SEO and PPC.
Founder & CEO
Ian is the founder and CEO of global search engine marketing agency Search Laboratory. For the last nine years his unique scientific and mathematical approach to content marketing, SEO and pay-per-click advertising has seen him grow Search Laboratory from a two-man operation in 2005 to today employing over 160 in-house search specialists and linguists, managing a client list including BT, Viking, VisitBritain, Ted Baker and Superdry. Previously Ian was CTO for one of the world’s largest web localisation companies. Here he helped companies such as British Airways, IBM and HSBC tap into new overseas markets online.
Ian Harris, Founder and CEO at Search Laboratory, highlights 10 issues shaping the sector in 2016 AMP expected to improve…