Everything is changing. Our real-time world is unpredictable, complex, and relentlessly challenging. Certainty is rare, and increasingly valuable. It takes a different kind of agency to deliver immediate results and long-term business growth. 

At Jaywing, we’ve made it our mission to help clients establish concrete foundations in a world of shifting sands. As a data-powered integrated agency, we bring together the best minds in data intelligence, creative engagement, and channel performance to uncover unique insights that enable smarter outcomes. The result? Better performing, effective solutions that create certainty, maximise opportunity, and eliminate chance.

People:

Michael Kidanu

Paid Media Manager

A paid media manager working on Jaywing’s retail clients, Mike graduated with a business degree with a specific interest in data led marketing. He helps clients tackle the challenges of the paid media world through our data-led approach. A health and fitness enthusiast, who spends a lot of time listening to UFO podcasts. He also...

Robert Wood

PPC Manager

Rob is a Paid Media Manager at Jaywing. Joining the business in 2020, following a stint at another agency, he forms part of the Paid Media Team involved in the delivery of performance strategies, execution and reporting for brands across retail and financial services verticals.

Michael Bates

Head of Media Growth

Michael is responsible for improving marketing impact for clients through innovation and integration across media channels. His career started with a stint in academia and some time in a traditional media agency, before specialising in SEO and joining the Jaywing family of agencies in 2018.

Malcolm Clifford

Customer Experience Director

As Customer Experience Director at Jaywing, Malcolm is our expert in behavioural data, automation of communications and customer experience. Having been with Jaywing for almost 22 years, Malcolm knows our business and its data science capabilities inside out. He has deep expertise in AI, machine learning, marketing automation and personalisation of communications.

Chris Dowse

Integrated Strategy Director

 Chris Dowse is Integrated Strategy Director at Jaywing. Chris is a creative and media strategist with 10 years of marketing experience. His expertise spans design, art direction, creative strategy, media buying, digital marketing and campaign planning. As the previous Creative & Campaign Manager for Center Parcs, Chris has returned to working agency-side with Jaywing across...

Videos

12/11/23

Show me the money: Decoding marketing effectiveness for your CFO

By Dr. Catherine Kelly, Managing Director at Jaywing

03/03/23

Using customer data to drive paid media strategies

By Dr. Catherine Kelly, Managing Director at Jaywing

Data, Digital Marketing • 11/11/22

Creative Media, Powered by Science

By Malcolm Clifford, Customer Experience Director at Jaywing